Tianyu Shi
Integrated Product Design Msc
Picture of current MIB team

Project Description

The product applies Roberts' Rambler design style to the design of turntables, taking into account both the rainy characteristics of Britain and current interior design trends. The original grid structure in the Rambler style is modified into a circular arrangement, evoking a warm feeling with stacked firewood and roaring campfires, while also symbolising the product's potential as a centrepiece furniture in the living room, bringing family members or friends together for social interaction through music. The final design features wood veneer, metal knobs, and three colour options in red, black, and orange, all reflecting the original design language of Rambler, setting it apart from other turntables on the market and allowing consumers to intuitively perceive its characteristics as a Roberts brand product.