2024
Jacob Devitt
Product Design BSc
Interaction
Track Vision
Picture of current MIB team

Project Description

In a thriving era of Motorsport, fans collectively desire to be immersed in the precision of wheel-to-wheel racing. This concept entails a new onboard panoramic view, utilising innovative technologies to help capture the drama and intensity of each overtake, immersing viewers at the heart of racing action for an unparalleled spectator experience. Motorsports stands as one of the most adrenaline-fuelled, action-packed sports of today. It’s a sport where the tension and adrenaline is almost tangible through the broadcast, with the cars racing wheel to wheel, overtaking with inches to spare. It’s the moments that leave you on the edge of your seat that ignite fans passion for motorsport, and yet, all too often, they’re missed or poorly captured by the camera set-ups used within the industry today. Although the demand for high-quality broadcasts has never been higher due the millions of new fans tuning into Motorsports worldwide, the current camera technologies used are struggling to keep pace with the demands of modern broadcasting. The camera aims to revolutionize Motorsport broadcasting by providing fans with new, dynamic camera angles, ensuring that every heart-stopping overtake is captured with precision and clarity. By introducing the latest innovations in AI and camera technologies to the forefront of the Motorsport industry, viewers at home will be able to experience the thrills of the sport as if they were behind the wheel themselves. With smart active tracking capabilities, a full 180-degree view is available, directing all the focus to the thrills of the wheel-to-wheel racing, ensuring every pass is captured with unparalleled clarity.