Brunel University back pioneering safe-disclosure and IP management system taking the lead on behalf of the HEI sector
The globally acclaimed Brunel University, recognised for cutting edge innovation, is the first University to form a partnership agreement with pioneering start-up Creative Barcode and back the world’s first open-protection model for creative industries, academia and brand owners worldwide.
Stephen Green, Programme Director in Design, Brunel University says “Creative Barcode is a simple solution to a complex intellectual property problem. It is also the beginnings of a new movement worldwide that seeks to over-ride the claim that all ideas are valueless until commercialised. It aims to achieve differentiation between the unarticulated notional ideas of everyman and the solution-driven creative ideas fully articulated by professional creative industries and academia”.
Creative Barcode is a new software technology that enables users to download the App and create unique digital barcodes in 30 seconds. The barcodes denote date, creation source, ownership and permission based use only. When utilising the file transfer system to send barcoded files to third parties, a Trust Charter agreement is accepted by the recipient before downloading confidential files. Barcodes applied to work displayed at exhibitions and on web sites or disclosed in other forms denote permission based usage only and the scanned barcode provides owners contact details.
Brunel University holds a renowned international showcase event for Engineering and Design on an annual basis, known as Made in Brunel and so were quick to recognise the potential of collaboration with Creative Barcode.
Creative Barcode will be offering students who exhibit in this showcase event a membership account for their first year to include their own App, 5 barcodes and an entry into the community directory and are in discussions with the University to introduce this to all students entering Made in Brunel in the 2011/12 academic year.
Go to creativebarcode.com to get started.


